Customer Database, Senior Specialist / Senior Manager

Job Purpose:

Provide data processing, selection, and analysis by working with business user, MIS and Operation Systems to facilitate sale & marketing purposes. Those include customer and channel related analysis, campaign management system, manage EDW/Data Platform project involving data flow design, data mapping and project value measurement/monitoring.

This is by working with Group IT, local MIS and Operation Systems to structure the database management and support aligned with business requirements

Responsibilities:

• Providing customer database to support customer experience management, customer retention management, channel management, customer relationship management and users in digital x, solutions x, health x and even teams outside of Marketing related

• Using Enterprise Data Warehouse (EDW), new QuickStart!, New Data Platform and tools (e.g. Databrick, Synapse and AZURE Data Studio) to identify opportunity leads for cross selling / up selling / analyzing and customer segmentation

• Coordinating between above business users, local MIS and TSS team to enhance the development of EDW and new QuickStart!, verifying business rules and performing UAT as required

• Marketing database design and solutions as assigned by local or Group.

• Perform other duties as assigned.

Qualifications:

• University graduate in Computer Science or business discipline

• 10-12 years business analysis experience (preferably in insurance or financial services), with a clear understanding of RDBMS

• Excellent business analysis skills, especially with financial / Insurance products

• Experience in query language (SQL) for database SQL Server, Azure Databricks/Synapse, Oracle, Python, PySpark, SQL, etc

• Knowledge of Programming Language and Database Management skills

• Outgoing, creative, and be able to work in a high-pressure environment and under tight deadline.

• Excellent communication and interpersonal skills

In accordance with recruitment policy and hiring standard of AIA (Thailand) Company Limited, after completing the selection process, you are required for criminal background check before joining the company. Your criminal record information will be retained according to the PDPA policy of the company. As per attached link [https://www.aia.co.th/th/about-aia/privacy/candidate]