Chinese Business Marketer

We are seeking a skilled and experienced Chinese Business Marketer to join our team.

The ideal candidate will be an expert in business analysis and market research with a focus on the Chinese market.

This role involves market research and analysis, information gathering, preparation of POC (Proof of Concept) plans, trend forecasting, business consultation, business trip planning, and partner coordination for negotiations.

Strong knowledge and hands-on experience with Chinese social media platforms is essential. The candidate must have a deep understanding of international business, digital marketing trends in China, and consumer behavior.

Responsibilities

• Chinese Market Research & Analysis: Conduct in-depth research on business models in the Chinese market (and other markets as assigned) to identify growth opportunities.

• Information Gathering: Collect and analyze data from trade shows, industry exhibitions, and other sources to support strategic planning.

• POC (Proof of Concept) Development: Create POC presentations to propose business strategies and solutions to management.

• Trend Forecasting: Monitor and analyze market trends and provide forecasts and strategic insights to internal teams and stakeholders.

• Business Trip Planning: Organize business trips to explore the Chinese market and other potential markets.

• Partner Coordination: Collaborate and maintain strong working relationships with partners, clients, and internal teams.

• Chinese Online/Offline Marketing: Execute marketing-related tasks across various Chinese digital platforms.

Qualifications

• Bachelor’s degree or higher in Business Administration, Marketing, or a related field.

• Proficient in Chinese (HSK Level 5 or above).

• At least 3 years of experience in marketing, business development, or a related field.

• Strong analytical and strategic thinking skills.

• Excellent interpersonal and communication abilities.

• Skilled in Microsoft Office and various online analytics and productivity tools.

• Fast learner with a proactive, flexible, and energetic approach to work.

• In-depth experience with Chinese marketing platforms such as 抖音 (Douyin), 小红书 (Xiaohongshu), 快手 (Kuaishou), etc.

Solid understanding of Chinese consumer trends, industry markets, and economic dynamics.